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Accelerate The Good’ at St. Jude Children’s Research Hospital with Kia America’s year-end fundraiser

Exploring the Kia Accelerate The Good Program 

Kia has collaborated with artists and neuroscientists to create scientifically designed animations to inspire everyone who sees them. Kia’s Accelerate the Good program focuses on giving back to the community, and its Corporate Social Responsibility (CSR) campaign highlights its continued partnership with St. Jude Children’s Research Hospital®. By supporting Kia’s Accelerate the Good program, you, too, can help make a difference in the lives of children fighting cancer and other life-threatening diseases. 

St. Jude Children’s Research Hospital is a leading institution finding new cures and prevention methods for pediatric diseases. From 11th November 2022 to 31st December 2022, Kia will donate to St. Jude for every new Kia vehicle sold in the United States. As part of the 2022 Kia Year-End Event, a national ad campaign featuring St. Jude patients and families will be launched in December. In a brand-new Kia, patients are taken on a holiday joyride through a sea of lights on the St. Jude campus in Batesville, AR. Join us at Mark Martin Kia in Batesville, AR, to learn detailed information about the campaign. 


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Check out the video below of the “Season of Giving Back | Kia Accelerate the Good Program.” 


Since its establishment in 2019, Kia’s Accelerate the Good initiative has helped support several worthy causes – from scholarships for needy students to programs that help them pursue their dreams of higher education. 

  • Following budget cuts induced by the pandemic, allowing high schools to reestablish their football programs. 
  • To assist needy students in pursuing higher education, scholarships are established. 
  • Allowing high schools to resume football programs after being forced to cut programs due to the pandemic. 
  • Providing personal protective equipment to medical facilities across the country during the pandemic 
  • Providing assistance to the homeless population in the U.S. 

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Kia is committed to helping St. Jude with its goal of increasing the global survival rate of childhood cancer by 2030. Their financial support during this year-end event is one way they are continuing to help St. Jude reach this goal. Together, we can make a difference for children battling cancer and other life-threatening diseases. Learn more about the campaign event conducted by Kia at Mark Martin Kia in Batesville, AR, and schedule a test drive today!